Florida Gators And Yoda Hawaiian And Beach Short
Meanwhile, some shirtmakers from Hawaii’s old guard are still going strong. Kahala, founded in 1936 as one of the first brands producing aloha shirts, has been raiding its vaults to reproduce designs dating back to the 1930s—including some popularized by Duke Kahanamoku. “People are looking to bring some light, some color, some vibrancy into their lives,” says Jason Morgan, Kahala’s general manager. “I think that’s needed now more than ever. If an aloha shirt can help improve somebody’s day, I think that’s pretty powerful.”
Florida Gators And Yoda Hawaiian And Beach Short
If menswear has a joker in the pack, it is perhaps the Hawaiian shirt. Loud, sometimes verging on raucous, it embodies everything that sophisticated men’s dressing is meant to reject: bright colours, loose fits and wild patterns. That perhaps makes every shirt produced by Tori Richard, Hawaii’s most esteemed shirtmaker, something of a gamble. With some pay-off: one Tori Richard shirt, with a wave pattern akin to a Japanese woodcut print, has sold more than 500,000 units over 20 years and become so well-known that it has appeared on a series of credit cards for a Hawaiian bank.